When someone asks an AI system about your industry, does your brand come up? AI visibility is about being present in the answers AI systems generate. Not all platforms behave the same way.
AI visibility is the measure of how often and how accurately your brand appears in AI-generated answers. When a customer asks ChatGPT for a recommendation, asks Gemini about a service, or searches on Perplexity, does your business come up?
Models answer from pages they can parse and sources they already trust. Missing entity clarity means missing from the shortlist.
Visibility is binary in the moment of the ask: named, or not.
Traditional SEO tracks where you rank on Google. AI visibility tracks where you appear when AI systems generate answers. Both matter, but they require different approaches.
Each platform works differently. We do not treat them as the same.
OpenAI's conversational AI. Generates answers from web content. Tracks brand mentions and citations in responses.
Google's AI assistant. Integrates with Google Search data. Tracks visibility in Gemini responses.
AI search engine with cited sources. Tracks whether your content is cited as a source in Perplexity answers.
Anthropic's AI assistant. Generates detailed, nuanced answers. Tracks brand mentions in Claude responses.
AI-generated summaries in Google Search results. Tracks whether your brand appears in AI Overviews.
We track all platforms together so you see the full picture of your AI visibility.
ChatGPT, Gemini, Perplexity and Claude use different methods to find and use information. What works for one may not work for another. We do not suggest that all platforms behave the same way.
For example, Perplexity shows its sources explicitly. ChatGPT does not always cite sources. Gemini integrates with Google's Knowledge Graph. Claude tends to provide longer, more nuanced answers. Our approach accounts for these differences.
Get an AI Search Audit. We check where you appear and where you are missing across all major AI platforms.
Same brand, six answer engines. Visibility has to be checked, not assumed.
Visibility is the input. Commercial outcomes are what you actually report.